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The Belgian lottery will continue to support the team, which it effectively owns, for at least six more years after Soudal, a sealants and adhesives manufacturer, agreed to co-title sponsor the team until 2020.
Though financial details have not been released, the Belgian national abstraction lottery and Soudal are likely to be contributing between €10 million and €15 million per season between them, while the six-year abstraction commitment in both the deals is almost unprecedented in cycling.
Following the news that Dutch professional team Belkin is set to announce the Dutch national lottery as its new title sponsor for 2015, there are now three national lotteries - with the French FDJ a long-term backer of the sport - title sponsoring top-tier cycling teams. Belisol to co-sponsor Belgian cycling team Lotto-Belisol signs ice cream sponsor
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